Crm & Media Coordinator

• Leverage advanced data analytics to optimize campaigns, enhance customer experiences, and achieve business objectives.
• Responsibilities:MEDIACollaborate with the digital media agency to design and execute integrated digital campaigns, balancing brand awareness and performance-driven e-commerce goals.
• Strategically allocate the coop media budget across e-retail partners to maximize ROI and drive sales performance.
• Ensure all off-site communications align with Dior's global brand guidelines and strategic priorities.
• Monitor and analyze campaign performance metrics to meet sell-out targets, providing actionable insights.
• Oversee media budget tracking and ensure expenditures remain within allocated limitsCRMBuild and maintain a centralized customer database in Agenda Dior (or future platforms), integrating data from e-commerce and perfumery channels.
• Develop and execute a customer marketing plan to enhance loyalty and retention.
• Identify and implement CRM opportunities within the e-commerce ecosystem to elevate the customer journey.
• Partner with e-retailer teams to develop a cohesive CRM strategy aligned with Dior's brand vision.
• Identify CRM triggers and opportunities to enhance the Dior customer experience.
• Ensure seamless customer interactions with Dior across all retail touchpointsAnalyze CRM campaign results to optimize engagement and conversions.
• Requirements:Minimum 2 years of experience in digital paid media (agency or in-house marketing preferred).
• CRM experience is a strong advantage.
• Exceptional analytical skills with proficiency in data-driven decision-making.
• Advanced proficiency in Microsoft Excel.
• Bachelor's degree in Business Administration, Marketing, Economics, Engineering, or related fields.
• Collaborative team player with strong interpersonal skills.
• Passionate, proactive, and enthusiastic about luxury beauty and brand excellence.
• Excellent verbal and written communication skills.
• Detail-oriented with a focus on delivering high-quality results.
• Strong problem-solving abilities and adaptability in a fast-paced environment.
• Highly organized with a rigorous approach to managing multiple priorities.
• Fluent in English (written and spoken) and Portuguese;

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