Digital Sales Supervisor
- São Paulo - SP
- Permanente
- Período integral
- We are looking for someone who can manage leads, organize and analyze e-commerce and other sales platforms, as well as develop campaigns alongside the Digital Marketing team with a comprehensive view of all steps leading to conversion.
- The professional will need to be hands-on with a sales-driven mindset to support the commercial team when working with leads.
- Strong communication skills and the ability to work effectively in a team are essential.
- Key ResponsibilitiesData Analytics & Performance:Monitor, analyze, and interpret sales data, website traffic, and conversion metrics to optimize strategies.
- Develop dashboards and reports to track KPIs such as CAC, LTV, ROAS, conversion rates, and engagement.
- Apply predictive modeling and statistical analysis to anticipate trends and improve decision-making.
- Implement A/B testing to enhance user experience and campaign effectiveness.
- Lead management on the Salesforce platform.
- E-commerce & Online Sales:Knowledge to manage e-commerce operations, marketplace performance, and digital sales channels.
- Collaborate with UX and tech teams to improve navigation, checkout processes, and overall customer experience.
- Define pricing strategies, promotions, and personalization tactics to boost conversions.
- Integrate CRM and automation platforms to enhance customer journeys and retention.
- Digital Content & Marketing Strategy:Develop and optimize high-performing content for SEO.
- Work with marketing teams to create content focus on conversion.
- Ensure brand consistency across digital channels and optimize content based on data insights.
- Monitor digital consumer trends and identify new content opportunities for engagement.
- Scope: LatamAbout YouBachelor''s Degree or Associate Degree .
- Experience with Google Analytics, Google Tag Manager, Data Studio, Power BI, or similar data visualization tools.
- Knowledge of SEO, SEM, paid media (Google Ads, Meta Ads, Programmatic), and CRO (Conversion Rate Optimization).
- Hands-on experience with e-commerce platforms (VTEX or similar).
- Heavy user in SalesForce.
- Basic understanding of HTML/CSS, campaign management, and A/B testing.
- Mandatory Advanced English / Spanish is a plus.
- Location: Paulista Avenue - São PauloAt Barry Callebaut, we are committed to Diversity & Inclusion.
- United by our strong values, we thrive on the diversity of who we are, where we come from, what we've experienced and how we think.
- We are committed to nurturing an inclusive environment where people can truly be themselves, grow to their full potential and feel they belong.
- #oneBC - Diverse People, Sustainable Growth.
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