Business Analyst/Project Manager - Salesforce Marketing Cloud
Athyna Ver todas as vagas
- Brasil
- Permanente
- Período integral
- Serve as a client-facing Business Analyst / Project Manager for marketing automation and website initiatives
- Translate business requirements into clear functional requirements, workflows, and user stories
- Coordinate work between agencies, internal teams, and technical delivery teams
- Support the planning and execution of Salesforce Marketing Cloud initiatives, including email journeys and audience management
- Manage project plans including scope, timelines, risks, and dependencies
- Oversee delivery coordination across design, development, QA, content, and compliance teams
- Act as the primary point of contact for stakeholders and agency partners
- Maintain documentation, status reports, and project communication
- Support marketing automation initiatives and platform enablement
- Contribute to standardized processes and project documentation
- 3+ years of experience in Business Analysis, Project Management, or similar roles
- Understanding of Salesforce Marketing Cloud, including: Email Journeys, Audience Management, Platform enablement
- Experience translating business needs into functional requirements and user stories
- Experience coordinating cross-functional teams and agency partners
- Strong stakeholder management and communication skills
- Experience managing marketing or digital delivery projects
- Familiarity with project management tools such as Smartsheet or similar platforms
- Ability to operate as both a Business Analyst and Project Manager
- Experience in pharmaceutical, healthcare, or other regulated industries
- Experience supporting website development or digital platform initiatives
- Familiarity with enterprise CMS platforms (e.g., Sitecore or similar)
- Knowledge of GA4 tagging and analytics practices
- Experience reviewing designs and collaborating with design teams using Figma