Senior Search Specialist

• Also, you will gain and build you analytical, technical and leadership skill, which requires new learning in digital advertising.
• There will be lots of opportunities to develop skills and learn new technology to ensure that we meet future trends.
• **Responsibilities**- Lead team to grow business in search marketing- Provide search strategy and best practices for clients- Conduct keyword research to guide content teams- Review technical SEO/SEM issues and recommend fixes to achieved KPI set- Provide optimization techniques on website content, landing pages, and paid search copy strategy- to drive effectiveness for search campaigns- Lead client search plan and work with key client partner to ensure that global search strategy align.
• - Work with performance director to ensure that search as part of performance marketing deliver high results- Work with social media and PPC teams to optimize campaigns and provide suggestions to drive efficiency- and effectiveness- Support agency partner to develop strategy by working as a consultant to help coach and provide search training.
• **Required Skills and Experience**- Proven experience as SEO, SEM, or similar role- Knowledge of standard and current SEO/SEM Best practices- Knowledge of HTML/CSS- Experience with Optimization tools, Reporting tools**Desired Skills and Experience**- 1-3 years work experience.
• - Ability to communicate effectively in English.
• - Analytical mindset with numerical aptitude- Familiarity with relevant tools (e.
• g.
• Conductor, Screaming Frog, MOZ, Ahrefs) and web analytics tools (e.
• g.
• Google Analytics, WebTrends)As the global performance marketing agency of MEDIABRANDS, Kinesso is obsessed with Customer Flow - the continuous movement of people along the path to purchase.
• Our purpose is to help brands build and accelerate Customer Flow, and we offer deep expertise in digital crafts required to move customers along that journey.
• We do this by unifying our digital craft experts which include search, social media, SEO, eCommerce, content and strategy under a single operating system.
• Our expert team of specialists deliver integrated initiatives that help the worlds leading brands connect to the people who drive their business forward - efficiently and effectively.
• Kinesso is headquartered in New York with over 3,000 experts in 68 offices in 45 markets.

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