Creative Strategist for US D2C Health Company (Remote)

Brasil
Permanente
Período integral

Há 3 dias
Aplicar facilmente

Paired is a global staffing and recruiting agency that specializes in pairing remote work with top-tier talent!We are dedicated to connecting talented individuals with remarkable companies in need of their skills. Our goal is to create fulfilling job opportunities for professionals around the world.Our client is looking for a high-level Creative Strategist to lead performance creative across the business. This role sits at the intersection of data, creativity, and growth—owning the development of new concepts, scaling winning ideas, and driving consistent creative output that converts.This is not an entry-level role!!! We’re looking for someone who has direct D2C health experience and has personally worked on and influenced millions of dollars in ad spend in-house, with a proven track record of driving performance through creative.Core ResponsibilitiesPerformance Creative Leadership

Own and drive performance creative strategy across paid channels
Analyze winning ads and translate insights into scalable creative directions
Continuously improve creative output based on performance data
Lead decision-making on what to test, scale, or iterate

Net-New Concept Development

Consistently generate high-quality net-new creative concepts, angles, and hooks
Identify breakout opportunities beyond iteration
Push the team toward bold, high-upside ideas that can scale
Maintain a strong pipeline of fresh concepts

Creative + AI Integration

Leverage AI tools (Higgsfield, etc.) to accelerate creative development
Build systems for faster iteration, testing, and production
Stay ahead of emerging tools and workflows
Integrate AI into both ideation and execution

Data-Driven Strategy

Deeply understand performance metrics (CAC, MER, CVR, etc.)
Use data to guide creative direction and prioritization
Identify patterns, trends, and performance gaps
Form strong hypotheses and lead structured testing

Cross-Functional Collaboration

Work closely with growth, copy, and design teams
Clearly communicate strategy, direction, and rationale
Ensure alignment between creative output and business goal

Requirements

Strong D2C health experience (required)
Proven track record working on millions in ad spend in-house, directly tied to creative performance
Experience leading performance creative strategy, not just execution
Strong creative instincts with the ability to produce and scale winning ads
Consistent ability to generate net-new concepts and angles
Deep understanding of what drives conversion in paid media
Strong experience leveraging AI tools in creative workflows
Highly data-driven with the ability to translate insights into action
Comfortable operating in a fast-paced, high-growth environment

Ideal Candidate

What Success Looks Like
Consistent production of high-performing creatives
Breakout new concepts that drive scalable growth
Clear linkage between data insights and creative decisions
Efficient, AI-leveraged creative workflows
Measurable improvements in performance across paid channels

Benefits

Each brand consistently has top-performing creatives driving results
Creative strategy directly influences performance growth
Teams operate with clarity and alignment under your direction
Continuous testing and iteration lead to measurable improvements
Strong impact on overall marketing performance and scalability
Compensation USD 120/150k/year

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