Marketing Operations Analyst

Gympass

  • São Paulo - SP
  • Permanente
  • Período integral
  • Há 1 mês
Your wellbeing matters. Join a company that cares.GET TO KNOW USWellhub (formerly Gympass*) is a corporate wellness platform that connects employees to the best partners for fitness, mindfulness, therapy, nutrition, and sleep, all included in one subscription designed to cost less than each individual partner. Founded in 2012 and headquartered in NYC, we have a growing global team in 11 countries. At Wellhub, you have the opportunity to build a career in a high-growth tech company that places wellbeing at the foundation of its culture, and contribute to making every company a wellness company.*Big news: Gympass is now Wellhub!
We are thrilled to announce our rebranding as Wellhub, marking a significant milestone in our journey. This transformation reflects our evolution from a “pass for gyms” to a comprehensive employee wellbeing solution. With our refreshed identity, we are poised to embark on an exciting new chapter of growth and expansion. We are elevating our offerings, including a completely new app experience and an expanded network of wellbeing partners. Learn more about itTHE OPPORTUNITYWe are hiring a Marketing Operations Analyst for our Global Wellbeing Engagement team in São Paulo, Brazil!The Wellhub Global Wellbeing Engagement team is looking for a Marketing Operations Analyst to execute and optimize scalable journeys and ad-hoc emails across clients' lifecycle globally. This is a hands-on role focused on delivering high-quality messaging and automation to improve client engagement and drive conversions. As a key team member, you'll collaborate with our Regional teams, Martech, Revenue strategy, and other stakeholders to execute email marketing campaigns and journeys, conduct A/B tests, coordinate automations, track campaign performance, create reports, and contribute to various other scalable initiatives.If you are a detail-oriented and hands-on professional with strong communication and analytical skills, we'd love to hear from you!YOUR IMPACT
  • Execute and optimize scalable email journeys and ad-hoc email marketing campaigns within Salesforce Marketing Cloud, targeting clients across their lifecycle on a global scale
  • Collaborate closely with Regional teams, Martech, Revenue strategy, and other key stakeholders to ensure seamless campaign execution
  • Conduct A/B tests to optimize campaign performance and derive actionable insights
  • Implement personalization strategies in email marketing, utilizing dynamic content, leveraging customer data to enhance engagement, efficiency, and personalization
  • Track key email marketing metrics and conversion rates, analyze data, and generate comprehensive reports to support data-driven decisions and optimizations
  • Create briefings for our creative agency to guide on the execution of new campaign assets and optimize existing initiatives
  • Live the mission: inspire and empower others by genuinely caring for your own wellbeing and your colleagues. Bring wellbeing to the forefront of work, and create a supportive environment where everyone feels comfortable taking care of themselves, taking time off, and finding work-life balance.
WHO YOU ARE
  • Proven experience in CRM Marketing, ideally collaborating with cross-functional teams.
  • Hands-on experience with Salesforce Marketing Cloud (SFMC) or a similar CRM platform.
  • Advanced English proficiency (written and verbal).
  • Demonstrated experience in data analysis and report building, with a strong analytical mindset.
  • A proactive and highly organized professional with a strong sense of ownership and a determination to achieve results.
  • Eagerness to learn and grow, coupled with a hands-on and detail-oriented approach.
  • Ability to adapt quickly to new scenarios and thrive in a dynamic, fast-paced environment.
  • Proficiency with Google Workspace (e.g., Google Sheets, Google Slides).
Nice-to-Haves:
  • Basic HTML proficiency
  • Experience with B2B2C strategy
  • A/B testing and experimentation mindset
We recognize that individuals approach job applications differently. We strongly encourage all aspiring applicants to go for it, even if they don't match the job description 100%. We welcome your application and will be delighted to explore if you could be a great fit for our team. For this specific role, please note that prior experience in Marketing / Communication areas with cross-functional teams and advanced English are mandatory requirements.WHAT WE OFFER YOUWe're a wellness company that is committed to the health and wellbeing of our employees. Our flexible program allows you to customize your benefits, according to your needs! Our benefits include:WELLHUB: We believe in our mission and encourage our employees and their families to take care of their wellbeing too. Access onsite gyms and fitness studios, digital fitness programs, and online wellness resources for meditation, nutrition, mental health support, and more. You will receive the Gold plan at no cost, and other premium plans will be significantly discounted.WELLNESS: Health, dental, and life insurance.FLEXIBLE WORK: At Wellhub, flexibility fosters a happier, healthier, and more productive work environment for everyone. As a Flexible First company, we offer two work model options: flexible hybrid and full remote, and make the office a place for collaboration, community, and team building. The model for this role can be discussed with your recruiter and hiring manager. We offer all employees a home office stipend and a monthly flexible work allowance to help cover the costs of working from home.FLEXIBLE SCHEDULE: Wellhubbers and their leaders can make the best decisions for their scope. This includes flexibility to adjust their working hours based on their personal schedule, time zone, and business needs.PAID TIME OFF: We know how important it is that our employees take time away from work to recharge. Vacations after 6 months and 3 days off per year + 1 day off for each year of tenure (up to 5 additional days) + extra day off for your birthday.PAID PARENTAL LEAVE: Welcoming a new child is one of the most special moments in your life and we want our employees to take the time to be present and enjoy their growing family. We offer 100% paid parental leave to all new parents and extended maternity leave.CAREER GROWTH: Outstanding opportunities for personal and career growth. That means we maintain a growth mindset in everything we do and invest deeply in employee development.CULTURE: An exciting and supportive atmosphere with ambitious people from around the world! You'll partner with global colleagues and share in the success of a high-growth technology company disrupting the health and wellness space. Our value-based culture of trust, flexibility, and integrity makes this possible every day. Find more info on our !And to get a glimpse of life at Wellhub… Follow us on @lifeatwellhub and !Diversity, Equity, and Belonging at WellhubWe aim to create a collaborative, supportive, and inclusive space where everyone knows they belong.Wellhub is committed to creating a diverse work environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, sex, gender identity or expression, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status, or any other basis covered by appropriate law.Questions on how we treat your personal data? See our

Gympass