Chief Marketing Officer
- São Paulo - SP
- Permanente
- Período integral
- Direct message the job poster from Phifer & CompanyGlobal Retained Search & Recruitment | Founder Phifer & Company - Recruitment for Marketing, Communications, Creative, PR, AI/Digital | 2021…Chief Marketing Officer North and South America - Health and Wellness/LifestyleAs the CMO, you will play a pivotal role in shaping this lifestyle company's marketing strategies and driving consumer growth with other c-suite peers.
- You'll lead a large team of marketing professionals, ensuring that their lifestyle brand reaches new heights.
- Here are the key responsibilities and qualifications for this role:Responsibilities:Work Directly with C-Suite for overall Marketing and Communications function across all brands.
- Develop and execute comprehensive marketing strategies to enhance brand awareness and market positioning.
- Oversee all external agencies.
- Collaborate with cross-functional teams to create integrated marketing campaigns across various channels.
- Analyze market trends and customer insights to identify opportunities for business growth.
- Oversee brand positioning and ensure consistent messaging across all touchpoints.
- Oversee promotional campaigns, PR efforts, and other marketing initiatives.
- Stay updated on industry trends and foster innovation to maintain a competitive advantage.
- Conduct market research, analyze consumer behavior, and identify target audiences.
- Monitor marketing performance metrics and make data-driven decisions to optimize efforts.
- Balance creativity with practical business acumen to achieve marketing goals.
- Qualifications:MBA PreferredProven track record in senior marketing roles, preferably within the lifestyle industry.
- Ability to align marketing strategies with overall business objectives.
- Inspire and guide a team of marketing professionals in all regions of 40 employees.
- Stay informed about industry trends, emerging technologies, and customer preferences.
- Leverage data analytics to drive marketing decisions.
- Work effectively with cross-functional teams.
- Seniority levelExecutiveEmployment typeFull-timeJob functionMarketing, Advertising, and Public RelationsIndustriesMarketing Services and Advertising Services#J-18808-Ljbffr
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